They aren't too over the top for some also ran, but they are for Texas. Kids like all sorts of things that they don't get to do. They would wear short shorts up to their waist, jeans down to their knees, some would die their hair any color or the rainbow, shave their heads, or wear it to their waist. Kids can be like Madonna, make a change, get a reaction. Make another change, get a stronger reaction.
If you make one change, the changes never stop. That's the problem. The traditionalists need to say, 'No'! It's all being driven by marketing anyway. The schools pay for the uniforms, and the athletes are going to start getting paid. Less profit, less money for the athlete. I wonder if anyone has ever thought about that, other than the number crunchers.
If the student athletes had to look at the funds they were to receive, and decide whether to purchase alternate uniforms from those funds, my guess is they would vote a resounding No. Football may be safe, but other sports aren't. Nike is exploiting athletes to pad their pockets, and I am tired of it.